Michael Cummings

Wells Fargo Bank F.A.

San Francisco, CA | (800) 869-3557

Senior User Experience Designer

• Translating business requirements into intuitive user experience design solutions
• Participating in user experience research (UXR) and usability testing efforts
• Developing mockups and interaction rules (UI specification) from a synthesis of business analysis, product strategy, customer needs, and technical capabilities
• Supporting a large-scale, multi-year project for Wells Fargo's corporate (wholesale) treasury management solution
• Applying a thorough understanding of both front-end development and back-end systems for productive team collaborations

CRC Health Group Inc.

Cupertino, CA | (877) 637-6237

Senior Web Producer

• Created compelling Web site designs and online marketing campaigns
• Developed coding specifications based on web standards and best practices
• Utilized the latest proven SEO techniques
• Employed analytics and web quality assurance tools and techniques to improve brand experience and increase conversion rates
• Created and enhanced in-house tools to manage web site operations
• Designed the user interface for customized Salesforce application using AJAX frameworks

Customer-Centered Interactive

Palo Alto, CA | 650.283.7236

Interaction Designer/Producer

• Responsible for all aspects of client engagement to plan, design, and produce purpose-fulfilling interactive experiences
• Strategy, branding / identity and user-friendly interaction design for creative services agencies, corporations, non-profit, educational, and governmental organizations
• By applying proven best practices, information gathering methodologies, and the full breadth of my experience, I discover and affirm commonality between end-user and organizational goals to consistently deliver wider market acceptance, increased message comprehension, and application ease-of-use
• Client's include Elemental Interactive (Coka Cola, IBM), Momentum Design Lab (IsoSpace, SelectLeaders), MetaByte (hotdoodle.com) and many others

Aquent

Silicon Valley, CA | 408.626.5100

International marketing and creative staffing agency

Web Designer

• Through Aquent I have served such companies as Franklin Templeton Investments, Seagate Technology, Patrick Mountain Advertising, Sic'm Advertising, Natus Medical, Scree Interactive, KrushMedia and others. In each engagement I advocated for discovering and meeting user needs, and strove to improve project planning, information organization, usability, and coding to WC3 standards
• Contact placement agent Susan Alvarez for client feedback

AtreNet

Santa Cruz, CA | 831.464.0100

Project Manager

• Project coordination and documentation responsibilities for top clients such as Borland, EnterpriseDB, AcceptSoftware, Cenzic, and others
• Defined and maintained project schedules and budgets, conducted meetings to facilitate design, content development, and web development efforts through entire project phase progression.
• Managed client expectations at President/CEO level
• Asset management and version control for web site launches, redesigns, localization and print marketing/collateral design projects
• Supported Sales/CEO in marketing and sales efforts.

VirtualMotors

Royal Oaks, CA | 831. 763-1777

Graphic Designer/Web Producer

• Collaborated with company founders for strategic planning, identity, branding, messaging, visual, and interaction design
• Project management and facilitation of all project-related communications
• Integration of server-side technologies for content management and email marketing
• Close collaboration with IT Director for integration of web interface with distributed software backend

Silicon Valley College

San Jose, CA | 888.203.9947

Silicon Valley College acquired by Western Career College May 2003

Instructor, Web Interface Design

• Responsible for course delivery of Web Interface Design, Web Development and Multimedia courses. Using instruction methods to facilitate dialog, doubt regression and humor, I led students through comprehensive web/multimedia planning, design, production quality measurement processes
• Lectures and exercises included information labeling, content and functionality mapping, information design problem solving, interface design conventions and best practices, interaction prototyping, color psychology, computer-generated color issues, image optimization, usability testing, and web development process maturity. I also led students through A/V capture considerations, video post-production software, and streaming media delivery
• I revised course curriculum to reflect best contemporary practices and developed the online Web Interface Design course using WebCT

Seagate Technology

Scotts Valley, CA | 831.438.6550

Project Coordinator

• For Seagate's Web Group, an interdisciplinary team of designers and developers, I improved web media by consistent advocacy for design standards, user and browser-compatibility testing, and advancing project communication tracking systems
• As the graphics approval authority for Seagate.com, I ensured graphics and layout consistency across thousands of screens to maintain interface design standards for resulting brand confidence
• I successfully established QA standards and an in-house test lab

Valley Design Group

Menlo Park, CA | 650.327.0771

Web Designer

• In support of their newly formed Web Department, I joined this long-standing graphic design and marketing communications firm after graduating from Platt College. I was quickly entrusted with both client and vendor support responsibilities, and ensured interface design work was as functional as aesthetically pleasing
• I produced web and kiosk-based information access systems on schedule for blue chip Silicon Valley clients: Thermawave, Silicon Valley Group (SVG), KLA Tencor and other "blue chip" silicon valley companies