Michael Cummings
(650) 283-7236
914 Rich Ave.
Mountain View, CA 94040
OBJECTIVE
Interaction Design (IxD), User Experience Design (UXD), or User Interface (UI) Design position in a highly creative and collaborative web/multimedia agency or department.
EXPERIENCE
4/2008-Present
San Francisco, CA | (800) 869-3557
Senior User Experience Designer
- Translating business requirements into intuitive user experience design solutions
- Participating in user experience research (UXR) and usability testing efforts
- Developing mockups with interaction rules (UI specification) from a synthesis of corporate customer/user needs, technical capabilities, and business strategy
- Supporting a large-scale team on multi-year project for Wells Fargo's corporate (wholesale) treasury management solution
- Applying a thorough understanding of both front-end development frameworks and back-end systems
4/2007-4-2008
Cupertino, CA | (877) 637-6237
Senior Web Producer
- Created compelling Web site designs and online marketing campaigns
- Developed coding specifications based on web standards and best practices
- Utilized the latest proven SEO techniques
- Employed analytics and web quality assurance tools and techniques to improve brand experience and conversion
- Created and enhance in-house tools to manage web site operations
- Designed User Interface for customized Salesforce CRM application using advanced AJAX framework
12/1999-1/2007
Palo Alto, CA | 650.283.7236
Interaction Desginer/Producer
- Responsible for all aspects of client engagement to plan, design, and produce purpose-fulfilling interactive experiences
- Strategy, branding / identity and user-friendly interaction design for creative services agencies, corporations, non-profit, educational, and governmental organizations
- By applying proven best practices, information gathering methodologies, and the full breadth of my experience, I discover and affirm commonality between end-user and organizational goals to consistently deliver wider market acceptance, increased message comprehension, and application ease-of-use
- Client's include Elemental Interactive (Coka Cola, IBM), Momentum Design Lab (IsoSpace, SelectLeaders), MetaByte (hotdoodle.com) and many others
4/1998-9/2005
Silicon Valley, CA | 408.626.5100
International marketing and creative staffing agency
Web Designer
- Through Aquent I have served such companies as Franklin Templeton Investments, Seagate Technology, Patrick Mountain Advertising, Sic'm Advertising, Natus Medical, Scree Interactive, KrushMedia and others. In each engagement I advocated for discovering and meeting user needs, and strove to improve project planning, information organization, usability, and coding to WC3 standards
- Contact placement agent Susan Alvarez for client feedback
9/2005-2/2006
Santa Cruz, CA | 831.464.0100
Project Manager
- Project coordination and documentation responsibilities for top clients such as Borland, EnterpriseDB, AcceptSoftware, Cenzic, and others
- Defined and maintained project schedules and budgets, conducted meetings to facilitate design, content development, and web development efforts through smooth project phase progression.
- Manageed client expectations at President/CEO level
- Asset management and version control for web site launches, redesigns, localization and print marketing/collateral design projects
- Supported Sales/CEO in marketing and sales efforts.
3/2004-5/2006
Royal Oaks, CA | 831. 763-1777
Graphic Designer/Web Producer
- Collaborated with company founders for strategic planning, identity, branding, messaging, visual design
- Project management project, implemented collaboration TWiki and facilitated all project related communication
- Integration of server-side technologies for content management and contact routing
- Collaborated with IT Director for database integration with distributed software system
3/2001-7/2003
San Jose, CA | 888.203.9947
Silicon Valley College aquired by Western Career College May 2003
Instructor, Web Interface Design
- Responsible for course delivery of Web Interface Design, Web Development and Multimedia courses. Using instruction methods to facilitate dialog, doubt regression and humor, I led students through comprehensive web/multimedia planning, design, production quality measurement processes
- Lectures and exercises included information labeling and organization problem solving, content and functionality mapping, UI conventions, interface prototyping, color psychology, computer generated color issues, web image optimization, usability testing and web development process maturity. I also led students through A/V capture issues, video post-production applications and streaming media delivery
- I also revised course curriculum to reflect best contemporary practices and developed the online Web Interface Design course using WebCT
1/1999-12/1999
Scotts Valley, CA | 831.438.6550
Project Coordinator
- For Seagate's Web Group, an interdisciplinary team of designers and developers, I improved team efficiency by relentless attention to methods, project stakeholder awareness and expectations, and updating intranet information and project tracking systems
- As the graphics approval authority for Seagate.com, I ensured graphics and layout consistency across thousands of screens to maintain design standards and, by extension, brand trust
- I successfully advocated for internal web quality assurance, for browser compatibility and usability, resulting in the establishment of QA standards and an in-house test lab
10/1996-12/1997
Menlo Park, CA | 650.327.0771
Web Designer
- In support of their newly formed Web Department, I joined this long-standing graphic design and marketing communications firm after graduating from Platt College. I was quickly entrusted with both client and vendor support responsibilities, and ensured interface design work was as functional as aesthetically pleasing
- I produced web and kiosk-based information access systems on schedule for blue chip Silicon Valley clients:Thermawave, Silicon Valley Group (SVG), KLA Tencor and others. By year's end I eagerly sought greater challenges in an environment with more experience with interactive media
Portfolio
Education & Interests
- Computer Graphic Design and Multimedia: Graduate Diploma awarded 1996
Platt College, San Francisco CA.
- Art History: 1995, City College of San Francisco, San Francisco CA
- Multimedia Production Management, Computer Networking: 1996
University of California at Santa Cruz Extension, Cupertino CA
- Technical Writing, Proof Reading, Editing: 1994
San Jose State University Professional Development Center, San Jose CA
- Business Administration and Economics: 1984-1988
University of Maryland, University Campus, College Park MD
Professional Affiliations
- BayCHI, Professional Member - http://baychi.org
- The Asilomar Institute for Information Architecture (AifIA), Professional Member - http://aifia.org
- American Institute of Graphic Arts (AIGA), San Francisco chapter, Professional Member - http://aiga.org
- Computer Professionals for Social Responsibility (CPSR), Palo Alto chapter, Member - http://cpsr.org
Tools & Technologies
- BBEdit (expert: remote authoring, unix command line, grep search/replace, etc.)
- Dreamweaver CS3 (never necessary, sometimes required)
- Photoshop / ImageReady v.4-CS2 (advanced)
- FireWorks v.1-CS3 (advanced)
- Illustrator v.5-CS2 (advanced)
- Flash v."Future Splash"-CS3, + 2 yrs. teaching v4-5
- Director v.3-8 (Ah, my first love...)
- Acrobat (for multimedia authoring, preflight etc., Adobe trained)
- Final Cut Pro (advanced, ProMax Systems trained)
- InDesign 1-CS
- Freehand v.8-MX
- MS Project (if only others would review the reports)
- OmniGraffle (proficient, for information architecture and application flows)
- CVS (with various GUI plug-ins)
- Vignette Story Server, Mambo, Drupal, WordPress and other content management systems
- osCommerce, CubeCart, X-Cart eCommcerce / shopping cart systems
- XHTML / CSS (advanced)
- JavaScript (proficient non-programmer)
- PHP (general concepts, familiar with structures, able to manipulate scripts)
- mySQL + (proficient non-developer; able to manage/maintain via phpMyAdmin)
Service to Country
- United States Navy, 1983-1988: Ocean Systems Technician, Analyst (OTA, E3)
- Graduated Fleet Antisubmarine Warfare Training Center, Norfolk Virginia, and awarded Secret security clearance.
- Applied Sound Surveillance System (SOSUS) to discover, identify, localize and report international marine traffic.
- Attained overall performance rating of 4.0, the highest attainable, February 1987.
- Promoted to Quality Assurance division under Department of Defense service contract to ensure daily operational standards for accuracy.
- Good Conduct Service Metal awarded November 1987.
- Honorable discharge, May 1988.
Social Responsibility
- Support of my favorite Bay Area charities:
- Delancey Street Foundation
- Family Violence Prevention Fund
- Positive Coaching Alliance
- Shelter Network
- Society of St. Vincent de Paul of San Mateo County
- Tri-City Homeless Coalition
- See http://tinyurl.com/87ckyo
Favorite Relevant Quotes
- "If you can't describe what you're doing as a process, then you don't know what you're doing."
--W. Edwards Demming
- "Good design is clear thinking made visible."
--Edward Tufte
- "Design must perform in response to human needs. Design performance should be demonstrable and measurable."
--Gregg Berryman
- "When I am working on a problem I never think about beauty. I only think about how to solve the problem. But when I have finished, if the solution is not beautiful, I know it is wrong."
--Buckminster Fuller
- "Creative minds have always been known to survive any kind of bad training."
--Anna Freud
Professional references »
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